Tag: PR
March 3rd, 2010 | Read Full Article
What is a Social Media Release?
Click for full image
Contrary to what the name may suggest, a Social Media Release is NOT the act of venting anger in a post on Facebook.
Whether referred to as a Social Media News Release (SMNR), a Social Media Press Release (SMPR) or just plain old Social Media Release (SMR), the SMR is a tool aimed at journalists and bloggers which can be described as an digitally-enhanced news / press release. The SMR is designed to make information accessibility and retrieval smarter and easier by collecting and packaging it neatly and coherently to streamline the process of story creation. (continue reading…)
Category: Media Channels, Membership Engagement, SMFEED, customer engagement, services, social media
February 11th, 2010 | Read Full Article
Audio: Social Media Monitoring Tools
Social Media Week London 2010 came to a spectacular close with an informal mixer organised by Waves PR supported by Sun Microsystems.
The event gave marketing and PR a chance to interact with technology vendors from across the fast emerging filed of social media monitoring, while I had the chance to chat with some attendees and table talk hosts about social media monitoring, the event itself and social media week in London. (continue reading…)
Category: Events, Media Content, SMFEED, social media
