March 3rd, 2010 | Read Full Article
What is a Social Media Release?
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Contrary to what the name may suggest, a Social Media Release is NOT the act of venting anger in a post on Facebook.
Whether referred to as a Social Media News Release (SMNR), a Social Media Press Release (SMPR) or just plain old Social Media Release (SMR), the SMR is a tool aimed at journalists and bloggers which can be described as an digitally-enhanced news / press release. The SMR is designed to make information accessibility and retrieval smarter and easier by collecting and packaging it neatly and coherently to streamline the process of story creation. (continue reading…)
Category: Media Channels, Membership Engagement, SMFEED, customer engagement, services, social media
February 11th, 2010 | Read Full Article
Audio: Social Media Monitoring Tools
Social Media Week London 2010 came to a spectacular close with an informal mixer organised by Waves PR supported by Sun Microsystems.
The event gave marketing and PR a chance to interact with technology vendors from across the fast emerging filed of social media monitoring, while I had the chance to chat with some attendees and table talk hosts about social media monitoring, the event itself and social media week in London. (continue reading…)
Category: Events, Media Content, SMFEED, social media
January 29th, 2010 | Read Full Article
Social Media Week London
The second annual Social Media Week conference takes place between February 1st – 5th, 2010. Hosted simultaneously in New York City, Berlin, London, San Francisco, Toronto and São Paulo, events include all aspects of social media from theatrical Twitterers and social media Realtors right through to providers of reputation monitoring tools.
We will e attending a number of events and even catching some interviews and audio snippets at the Social Media Measurement and Monitoring event – presented by Waves PR and supported by among others, Sun Microsystems. (continue reading…)
Category: Events, Media Content, News, SMFEED
December 29th, 2009 | Read Full Article
Facebook’s New Christmas Heights
During Christmas, people are drawn together. So, it is no suprise that this time of year has brought around a new milestone for social network Facebook. For the first time, the site has hit the #1 most visited mark in the United States, accoding to traffic analyst Hitwise today. Although this is a first in the U.S., Facebook has already reached #1 status a few times in many other countries.
Facebooks popularity has grown beyond being a peer communication tool. During 2009 the site has gained popularity amid businesses and brands with thousands asserting themselves with facebook fan pages and paid advertising on the site.
2010 is shaping up to be an interesting year for the Google vs Facebook battle both in terms of popularity and profitability as business service providers.
Were you Christmas Facebooking? Add a comment below if you used Facebook during Christmas.
Category: SMFEED, Social Media Statistics, Social Networks
December 24th, 2009 | Read Full Article
Royal Aeronautical Society Stay Social for 2010
We are pleased to announce that the Royal Aeronautical Society will continue to develop the Aero Society Channel with many new improvements and a wider range of media planned for 2010.
In 2010, the current aero society channel site will be redesigned and released on the new iPER Media Channel platform. The channel site along with all audio and other media content will continue to be produced and maintained by iPER Media in 2010. (continue reading…)
Category: Media Channels, Membership Engagement, News, SMFEED
December 24th, 2009 | Read Full Article
Seasons Greetings
To all of our fantastic clients, friends and colleagues – have a lovely Christmas and a pleasant new year, from the the team at iPER Media.
We are closed during the statutory festive holidays, however for anything that can’t want till the new year,
please call Alan Harrison: 0794 125 3345 (continue reading…)
December 4th, 2009 | Read Full Article
UK Social Media Usage
Social media use has taken off in the UK. eMarketer estimates that 39% of UK Internet users – more than 15.4 million people – will use social networks at least once per month in 2009.
Category: Social Media Statistics
December 1st, 2009 | Read Full Article
Social Media Revolution Video
A fantastic short video clip which does well to convey the importance of social media.
Please leave a comment if you have any questions about the video or how social media is relevant to you and your organisation.
Category: social media
October 21st, 2009 | Read Full Article
1,000,000,000,000 (One Trillion)
Over a trillion unique URL’s or web page addresses are analysed and cataloged by the Google search engine. This is an astonishing quantity.
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Can’t fathom the number? (continue reading…)
Category: Social Media Statistics
